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More than the years, the approaches and strategies for marketing a financial advisor business have evolved a good deal. Lead generation has come to be an important phenomenon in marketing. It truly is the process of attracting potential clients for your products and services via social media platforms, e mail updates, and sturdy word-of-mouth. A lead is considered to be a qualified and hot lead when the consumer is not only attracted for your business but additionally features a want for your products or services.